Its SaaS offering, Alphonso Insights, delivers actionable TV measurement and closed-loop attribution with offline data in real-time, to help brands understand the true impact of TV advertising. We use cookies to improve your experience on our website, and in some cases, the use of cookies are essential to make our site work. Submit. interview tips, choosing teams, unique culture, etc). MOUNTAIN VIEW, Calif., April 4, 2019 /PRNewswire/ -- TV data company Alphonso today announced that TEGNA has selected Alphonso Local to enable TEGNA's local … https://alphonso.tv/ Website. Alphonso is a TV data company and the market leader in providing brands and agencies with verified TV audiences on mobile devices and the web. We are the leaders in TV data technology. Open in App. For OEMs, app publishers and OTT content publishers, we offer the best way capture TV audience data and improve monetization. The service now includes several major new features and data sets that will help marketers better understand TV ad efficacy, for any brand, over any time frame. A total of seven telecom brands spent nearly $400M on US TV advertising in Q4, 2019. Whiteboard Video. Top Insights. By continuing to use our site without disabling cookies, you are consenting to our placement or use of these cookies. Q2 TV Ad Insights: Auto Brands . Alphonso provides a variety of services to you and its clients, including delivering relevant content recommendations and advertising to you (“Service”). Alphonso Insights provides real-time TV ad analysis at both a national and local level. We do this by analyzing a variety of data points about your television viewing and mobile app usage over time across a variety of devices you may use. MOUNTAIN VIEW, Calif. (PRWEB) July 20, 2020 TV data company Alphonso today announced that CBS Television Stations has selected Alphonso Local to provide TV attribution for local advertisers in all 17 of its owned stations across the country. Alphonso is a TV data company and the market leader in providing brands and agencies with verified TV audiences on mobile devices and the web. Alphonso Local consists of three core offerings: local TV-to-digital retargeting, so brands can amplify and optimize their TV spend across the web and mobile devices; local TV ad insights for data-driven media planning and competitive analysis; and closed-loop attribution, for rapid reporting on sales lift and other business metrics, resulting from local TV ads. Alphonso's Webinar Wednesdays. Get in touch if you would like to meet with us and learn first-hand how our innovative solutions can help you understand the true impact of TV advertising. 254 likes. TV data company Alphonso announced that TEGNA has selected Alphonso Local to enable TEGNA’s local advertisers to better understand the value and effectiveness of their local TV and OTT ad campaigns. Alphonso Insights covers 10 of the top local markets in the U.S. today. Alphonso TV data powers 1-to-1 TV ad retargeting and TV ad analytics for brands, agencies and networks. Why Partner With Alphonso Alphonso works with best-in-class data partners to bring powerful TV ad insights and attribution to brands, agencies and networks. A total of fifteen automakers spent nearly half a billion USD on US TV advertising in Q1, 2020. Lists Featuring This Company. Video AI; Our TV Data; Patents; Products. Alphonso Inc. | 3,544 followers on LinkedIn. Alphonso. We are the leaders in TV data technology and multi-touch attribution. Source: https://insights.alphonso.tv/commercial/3204332-Disney-Junior-App-Jojo's-Circus?et=2019-09-14&n=a&st=2019-04-01 Alphonso Local consists of three core offerings: local TV-to-digital retargeting, so brands can amplify and optimize their TV spend across the web and mobile devices; local TV ad insights for data-driven media planning and competitive analysis; and closed-loop attribution, for rapid reporting on sales lift and other business metrics, resulting from local TV ads. And in addition, we show you the impact of your TV ads with real-time TV ad analytics from Alphonso Insights. With no live sports to speak of, where did those budgets go, and what does the quarter-over-quarter trend look like? This report examines spend and ad trends for over 15 major auto … Where did the rubber meet the road for carmakers in Q2? It indeed is the holy grail for TV and the digital media ecosystem. A weekly webinar series covering TV trends and insights we’re seeing as a result of the coronavirus pandemic. iPhone ≤ Android Download the report to find out: Which two burger chains were neck and neck with $55.4M and $55.3M respectively; Which brand's plant-based burger campaign spent $5.6M in Q4, 2019 and achieved a creative resonance score of 0.93; Which cable channel attracted $24M in TV ad dollars; Complete the form to get your report. Alphonso Insights walk-in attribution uncovers the granular metrics. Join 10MM+ TV Lovers and Start Tracking! We do the heavy lifting, and make it fast and easy to understand the impact of multiple campaign factors including frequency, recency and much more. They are one of the leaders in TV data technology. Let us show you how Alphonso Insights can help deliver real ROI for your next campaign, and optimize spend across TV and digital. Alphonso TV Data Cloud services are used by hundreds of the Fortune 500 brands and agencies in the U.S. With video AI technology embedded in tens of millions of smart TVs, TV chipsets, set-top boxes, and other connected devices, Alphonso understands what programming and advertising people watch on TV. Website, user flow and Research Alphonso TV data powers 1-to-1 TV ad retargeting and TV ad analytics for brands, agencies and networks. National TV Ad Insights Animation Video Created a 3 min educational video explaining blockchain. Alphonso Insights is already used by more than 2,500 end users from over 200 top brands and agencies. Alphonso TV data powersTV ad analytics and insights for brands, agencies and networks. Get Walk-In Attribution for Your Brand. The Leaders in TV Data & Measurement. Alphonso Insights is available at insights.alphonso.tv. Alphonso Insights provides real-time TV ad analysis at both a national and local level, making it one of the only products in the market to meet the TV measurement needs of local broadcasters, and station groups owned and operated by big broadcast networks. Open in App. Contribute something unique about Alphonso that may be helpful for others (ex. Technology. 51-250 # Employees. Text me a link. Show the Side Menu. Its Alphonso TV Data Cloud services power TV retargeting and brand insights for hundreds of the Fortune 500 brands and agencies in the U.S. Read More. Join Alphonso at these can’t-miss events We attend, exhibit and speak at industry events across the globe. San Mateo, CA , Aug. 01, 2018 (GLOBE NEWSWIRE) -- TV data company Alphonso today introduced the second generation of Alphonso Insights, its SaaS-based, self-serve dashboard for real-time TV ad analytics and closed-loop attribution. The always-on Alphonso Insights dashboard for TV ads simplifies and expedites reporting on metrics such as total airings, share of voice, estimated spend, audience reach, locations visited and purchases made. United States Analytics Companies with Early Stage Venture Funding . About. Navigating The New Normal in TV ─── In these unprecedented times, TV is going to completely new places. Alphonso, Inc., Mountain View, California. Alphonso has brought to market a set of TV data and services that can standardize the way advertisers reach consumers and measure success in the digital age. Alphonso is a TV data company with the industry's largest TV viewership footprint. Join 10MM+ TV Lovers and Start Tracking! Text me a link. Instasave & Repost App. iPhone ≤ Android We're a fast-growing TV data company with offices in Silicon Valley, New York, Red Bank NJ, Chicago and Bangalore, India. Its Alphonso TV Data Cloud services power TV retargeting and brand insights for hundreds of the Fortune 500 brands and agencies in the U.S. 2013 Founded. Keeping you connected wherever you are. We’re in this together. About Alphonso. Alphonso Tv Insights Webpage. To bring powerful TV ad analysis at both a national and local level data company with the industry 's TV! T-Miss events we attend, exhibit and speak at industry events across the globe Alphonso that may be for. Data powersTV ad analytics for brands, agencies and networks Created a 3 min video! Campaign, and optimize spend across TV and digital Alphonso that may be helpful others! Placement or use of these cookies Early Stage Venture Funding webinar series covering TV trends and for... Let US show you how Alphonso Insights can help deliver real ROI your! We are the leaders in TV data ; Patents ; Products help deliver real ROI for your campaign. 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